Average Reviews:
(More customer reviews)I am thirlled with this new book. Competing titles do cover the basic steps to opening a B&B, but this book takes you way beyond the basic business details and then gives the information you need to understand how to market an inn on the Internet. This is HUGE! This new book is a comprehensive guide for anyone wanting to get "heads-in-the-beds" at a new inn or an exisiting one. I love the secton on increasing Web site traffic and how optimize your Web site from a marketing perspective -- something lacking in the other titles on this hospitality subject.
PROS:
*All the business basics are there in the first few chapters.
*Experienced innkeepers have added tips and hints for success.
*The Internet is explained in great detail, as it relates to innkeeping.
*The marketing on the Internet guidelines are well explained.
CON:
*The author just begins to explain blogging, I'd like to see more on this topic.
Click Here to see more reviews about: Opening and Operating a Bed & Breakfast in the 21st Century: Your Step-By-Step Guide to Inn Keeping Success with Professional Online Marketing Strategies
Expanded and Revised Second Edition of a must have guidebook to success in the Bed and Breakfast Industry in the 21st Century. Great for aspiring, new or experienced innkeepers. This book covers innkeeping basics, but addresses the Internet topics in detail and helps the reader understand the steps necessary to successfully market a B&B on the Internet.
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